Entrepreneurship

A recent Tide campaign taps actor Kumail Nanjiani to spotlight the myriad situations where people need...

Sephora and TikTok on Monday announced a recent partnership to assist recent brands grow on the...

Fragrance marketer Axe launched a recent campaign, “The Fine Fragrance G.O.A.T.,” in partnership with award-winning rapper Lil...

NEW YORK — The Interactive Advertising Bureau’s PlayFronts returned in-person Wednesday, bringing with it a raft...

E.l.f. Cosmetics launched a music-oriented campaign supporting the discharge of its new O Face Satin Lipstick,...

Bose on March 1 launched "Turn the Dial," an initiative focused on addressing the barriers causing...

  L'Oréal’s Maybelline New York is enlisting its first-ever digital avatar, named May, for a campaign...

Chipotle Mexican Grill on March 2 will launch the Fajita Quesadilla as a digital-only menu item...

As more millennials buy homes, Behr Paint needed a way to communicate the value inherent in...

McDonald's has teamed with married rap superstars Cardi B and Offset for its first-ever celebrity duo...