Marketing

Wendy's has teamed with T-Pain as a part of a campaign across the return of the...

Heinz is unifying its global creative strategy under one brand platform for the first time in...

While Artificial intelligence (AI) has been a component of marketing technology for a while, ChatGPT’s launch...

Interpublic Group of Companies (IPG) has partnered with D-Wave Quantum to research and develop quantum-computing applications...

When Pride Month is across the corner, brands race to develop the perfect Pride Month marketing...

Since it’s humble beginnings as a leather goods importer in 1921 by Guccio Gucci, the Italian...

State Farm has spent a decade exploring gaming and esports marketing to succeed in younger consumers,...

Frito-Lay North America is deepening its relationship with FIFA by signing as a tournament sponsor and...

For an agency, resource planning is one in all the important thing aspects in smooth and...

WPP and Nvidia have partnered on a latest content engine that uses generative artificial intelligence (AI)...