B2C Marketing

It’s Pride Month, and we’re seeing Schrodinger’s marketing, as brands try to be each in and...

Marketers have more data than ever, but a brand new report from Bitly suggests they still...

{ "@context": "https://schema.org", "@type": "AnalysisNewsArticle", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://martech.org/can-marketers-navigate-ai-searchs-trust-cliff/" }, "headline": "Can Marketers Navigate...

{ “@context”: “https://schema.org”, “@type”: “AnalysisNewsArticle”, “mainEntityOfPage”: { “@type”: “WebPage”, “@id”: “https://martech.org/ai-is-powering-the-loss-of-marketing-jobs/” }, “headline”: “AI is Powering...

{ "@context": "https://schema.org", "@type": "EvaluationNewsArticle", "mainEntityOfPage": { "@type": "WebPage", "@id": "https://martech.org/consumers-want-ai-ads-with-a-human-touch/" }, "headline": "Consumers want AI...

{ "@context": "https://schema.org", "@type": "EvaluationNewsArticle", "headline": "AI use and fatigue growing among consumers", "description": "This evaluation...

{ "@context": "https://schema.org", "@type": "EvaluationNewsArticle", "headline": "Martech 2026: AI drives a major industry reset", "description": "This...

{ "@context": "https://schema.org", "@type": "AnalysisNewsArticle", "headline": "Vibe coding is hollowing out the martech stack fast", "description":...

{ "@context": "https://schema.org", "@type": "AnalysisNewsArticle", "headline": "Apple Maps ads shift focus to context and intent", "description":...

Consumers are still concerned about privacy, but they're getting more comfortable trading data for higher product...