Video Marketing

McDonald's launched a national television business as a part of its tie-up with Disney's "The Little...

Bot fraud on connected TV (CTV) grew 69% year-over-year in 2022, in response to a report...

Netflix’s ad-supported tier, launched six months ago, has nearly 5 million lively global users, in keeping...

UPDATE: May 12, 2023: Elon Musk has named Linda Yaccarino as the brand new CEO of Twitter,...

  Minute Maid unveiled a new visual identity as a part of its first-ever rebrand, in...

TikTok unveiled a latest ad program called Pulse Premiere that lets brands place their creative alongside...

Snap unveiled a slew of recent features for advertisers, content partners and creators on the IAB...

Super Bowl LVII was watched by 115.1 million viewers — not 113 million, as previously reported...

NEW YORK — During a star-studded night that saw cameos from James Marsden, T-Pain, Tracee Ellis...

Tubi, Fox Corporation’s ad-support video-on-demand (AVOD) service, launched "The Call to Action: A Film Series for...