Entrepreneurship

Just days after becoming CEO of Unilever in March, Fernando Fernandez made waves by discussing plans...

Old Navy this week launched a campaign, “Old Navy, New Moves,” in support of its activewear...

Sprite is in search of to attach with consumers throughout the hottest moments this summer using...

Winning over young generations is vital for marketers in the chase for relevance and as those...

E.l.f. Beauty is leveraging the viral success of Oliver Widger and teaming up with the social...

YouTube is deepening its partnership with the NFL and integrating with parent Google’s Gemini artificial intelligence...

Unilever-owned food brand Knorr is embracing dupe culture with a social-first ad campaign and partnership with...

When women’s 3-on-3 basketball league Unrivaled was founded in 2023, it promised a compelling value proposition...

NEW YORK — Meta Platforms touted its strengths in artificial intelligence (AI) and video in pitching...

NBA player Anthony Edwards and Olympic sprinter Sha’Carri Richardson drank Sprite within the Coca-Cola brand’s most...