Marketing
IPG turns on quantum computing to supercharge campaign optimization
Interpublic Group of Companies (IPG) has partnered with D-Wave Quantum to research and develop quantum-computing applications for campaign optimization, Marketing...
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Trending Stories
Social Media
Creative Pride Month Ideas & Best Social Media Posts to Check Before Putting up LGBTQ+ Flags into Logos
As Pride Month – probably the most colourful time of the 12 months – approaches, shareholders, customers, and...
SEO
Pay-Per-Click Strategies You Should Be Implementing In 2023
Now that 2023 is here, it’s the proper time to re-evaluate your Pey-Per-Click management strategy. The best strategy...
Entrepreneurship
Public Relations
Create Demand for Your Business With the Right PR Strategy
Opinions expressed by Entrepreneur contributors are their own. Your PR strategy needs to reflect your company's core values to boost...
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Latest Articles
Twitter loses two executives in charge of trust and safety
Despite Twitter’s repeated claims that hate speech and abuse, and thus negative brand exposure risk, has reduced since Elon Musk...
Read moreHow legacy beauty brands are aging down to reach Gen Z
A futuristic digital science lab, Billboard-charting original songs and a computer-generated brand ambassador are just just a few of the...
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Gaming Industry Trends We Expect to See in 2023
It is difficult to deny that the international gaming sector is undergoing some seriously exciting changes in the mean time,...
Read moreVerizon-owned Visible launches Pride Month game show ‘No Straight Answers’
Verizon-owned brand Visible Wireless on June 1 unveiled its Pride Month campaign with the launch of a ‘70s-themed game show...
Read moreInside American Eagle’s tie-up with ‘The Summer I Turned Pretty’
American Eagle is channeling sunshine and coastal vibes for its latest campaign and clothing collection, teaming up with the solid...
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Wendy’s and T-Pain remix ‘Buy U A Drank’ for Frosty push
Wendy's has teamed with T-Pain as a part of a campaign across the return of the Strawberry Frosty, per details...
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Heinz honors ‘irrational’ fan love in first unified global brand platform
Heinz is unifying its global creative strategy under one brand platform for the first time in its over 150-year history,...
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New releases for AI-powered marketing technology | MarTech
While Artificial intelligence (AI) has been a component of marketing technology for a while, ChatGPT’s launch made the subject white-hot....
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IPG turns on quantum computing to supercharge campaign optimization
Interpublic Group of Companies (IPG) has partnered with D-Wave Quantum to research and develop quantum-computing applications for campaign optimization, Marketing...
Read more
Pride Month Marketing Strategies and Inspiring Digital Campaign Examples
When Pride Month is across the corner, brands race to develop the perfect Pride Month marketing strategies and campaigns. It’s...
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