As marketing and tech leaders gear up for DMWF, one query is increasingly dominating the agenda: What do AI engines say about your brand?
The search landscape has fundamentally modified. Today, 60% of Google searches end with out a single click, as users get their answers directly from AI. Furthermore, 80% of consumers now depend on AI-written results for a significant slice of their searches. If your brand isn’t showing up in AI-generated answers, you’re becoming invisible to a growing share of your audience.
For most marketing teams, AI search stays a strategic black box. You might need a stellar search engine optimization strategy, an energetic social media presence, and excellent earned media coverage, but what happens when a prospect asks ChatGPT or Gemini about the most effective providers in your industry? Are you really helpful, ignored, or losing out to a competitor? Until now, teams have had no solution to measure this “Visibility Gap” or connect their campaign performance to AI search outcomes.
The Secret to AI Visibility AI engines don’t invent answers out of thin air; they depend on authoritative, third-party validated content. In fact, research shows that 61% of all AI responses contain citations from editorial or earned media. Simply put, your earned media strategy is the fuel in your AI visibility.
Introducing Onclusive GEO Analytics
To support the MarketingTech community in navigating this shift, we recently launched Onclusive GEO Analytics, the primary solution that bridges the gap between measurement and motion. While other tools simply inform you what AI says, Onclusive tells you what to do about it.
- Monitor the Big 5: Track your brand’s Share of Voice, Visibility, Average Position, and Sentiment across ChatGPT, Gemini, Grok, Claude, and Perplexity.
- Target Priority Sources: GEO Analytics identifies the precise publications, domains, and content formats that AI engines cite most in your category. Instead of guessing, your team gets a data-backed outreach list to actively improve your visibility and feed the algorithms.
Get the Insights:
The AI Visibility Playbook Want to see the way you stack up? We recently published The AI Visibility Playbook, a comprehensive guide for brands that want to look, compete, and win in AI search. It features a 5-step motion plan to run your personal AI presence audit and switch AI visibility right into a strategic advantage.
Meet Onclusive at DMWF Don’t let AI search occur to your brand. Take control of your narrative, close your visibility gaps, and prove the true ROI of your marketing efforts within the AI era.
Catch us at DMWF on September 9-10 at Javits Center, NYC.
Download The AI Visibility Playbook – https://onclusive.com/resources/whitepaper/ai-visibility-playbook/
Discover Onclusive GEO Analytics – https://onclusive.com/products/geo-analytics/
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