Marketing
YouTube simplifies brand, creator partnerships with new solutions
Listen to the article 3 min This audio is auto-generated. Please tell us if you will...
Read more
GrowthLoop wants to help retailers capture more retail media dollars
Composable CDP vendor GrowthLoop entered the retail media network (RMN) space this week, launching an answer...
Read more
Best Buy builds retail media chops with in-store takeovers, sports deals
Listen to the article 4 min This audio is auto-generated. Please tell us if you will...
Read more
Silence isn’t protected: Why brands need transparency to build trust
When footage of Astronomer’s CEO and chief people officer at a Coldplay concert went viral last...
Read more
Time for a ‘Welcome Back’ program for returning customers?
An excellent welcome email program can quickly introduce customers to your brand and begin the connection...
Read more
Amazon debuts AI ‘creative partner’ to aid with campaign development
Listen to the article 3 min This audio is auto-generated. Please tell us if you may...
Read more
The overlooked owned channels marketers shouldn’t miss – Marketing Tech News
Author: Amandine Fernandez, CMO Letsignit Budgets are tight, pipelines are slower, and should you’ve recently sat...
Read more
How Yum’s AI factory supercharges marketing at Taco Bell and beyond
Listen to the article 6 min This audio is auto-generated. Please tell us if you've got...
Read more
The martech refresh cycle is a myth
It seemed reasonable when agencies began pushing the concept web sites needed full redesigns every three...
Read more
Dentsu grows programmatic know-how with Index Exchange, Chalice AI
Listen to the article 3 min This audio is auto-generated. Please tell us if you will...
Read more
