Marketing
McDonald’s brings back Uncle O’Grimacey for return of Shamrock Shake
McDonald’s is bringing back Uncle O’Grimacey for the primary time in many years to herald the...
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Top B2B Digital Marketing Agencies Driving Growth in 2025
Is B2B marketing the identical as B2C? The short answer: no. While each require strategic planning...
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Top 8 PPC Agencies Transforming Digital Advertising in 2025
Customer acquisition costs have skyrocketed, increasing by nearly 222% over the past decade. Businesses are feeling...
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Dentsu brings Adobe’s generative AI acumen to data, identity offering
Dentsu is integrating Adobe’s generative artificial intelligence (AI) offerings into the agency network as a brand...
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Has the Super Bowl always been this important to marketers?
In MarTech’s “MarTechBot explains all of it” feature, we pose a matter about marketing to our...
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Paula Ximena Mejia, Wix Studio: 3 actionable strategies to free up marketing bottlenecks – Marketing Tech News
Marketing teams are under constant pressure to go to market faster, yet many face recurring bottlenecks...
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Heinz teams with hip-hop hitmaker Mustard for new product, campaign
Heinz has teamed with award-winning producer Mustard for a new campaign, per details shared with Marketing...
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Clif Bar celebrates athlete perseverance with new brand platform
Clif Bar is launching a new brand platform and integrated marketing campaign that targets runners, bikers...
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What marketers can expect as CTV and retail media converge in 2025
Amazon this week announced the newest addition to its ad offerings, Brand+, which optimizes connected TV...
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Why MLS is kicking off a brand campaign around the Super Bowl
Major League Soccer (MLS) kicks off its thirtieth season in February, a milestone yr that may...
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