Marketing

Life cereal is again reviving Mikey, a picky eater kid that first appeared in commercials within...

The 2024 U.S. presidential campaign crossed one other milestone this week with the primary televised debate...

Pepsi is making the most of peak pizza ordering on Friday, Sept. 13, through a latest DoorDash...

Brands are integrating AI into their marketing functions, and some are able to test these tools...

Meta is implementing recent data restrictions in its Business Tools, which could affect how businesses goal...

UPDATE: Sept. 11, 2024: JCPenney confirmed that its “Really Big Deal Reveals” campaign will run during “Thursday...

Do your customers feel such as you’re giving them enough attention? Forty-four percent of Americans say...

Today, geolocation technology company Foursquare introduced Sales Impact, a brand new offering in its campaign attribution...

This article outlines five practical suggestions to enhance your agency’s video approach and improve conversion rates....

Buyers increased their 2024 ad spend projections to +11.8%, up from +9.5% projected at the top...