Marketing

Thanks to Gmail’s new spam guidelines, email and CRM marketers are in a pickle. The list...

Google unveiled new features for Local Services Ads (LSA) this week. One robotically selects profile photos...

Does your consumer product have AI? Do yourself a favor and don’t tell anyone.  A study...

The following is a guest piece by George London, chief technology officer of brand name analytics...

Retail media networks (RMNs) are a fast-growing space in promoting — up 16.3% last yr. Retailers...

Serta Simmons Bedding has partnered with Team Whistle on an episode of the sports media and...

This 12 months’s back-to-school season is shaping as much as hit marketers with one more dose...

McDonald’s is dipping back into the nostalgia well with new Collector’s Meals that feature six cups...

Google is discontinuing its Smart Campaigns offering and integrating its features into Performance Max campaigns. Why...

The way customers make purchases and interact with brands is changing. Food, personal items and even...