Content Marketing
Technology protects retailers, issuers, and consumers from CNP fraud
Card-not-present (CNP) fraud is a large problem for businesses all around the world, happening when a...
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What the data tells us about short-form video: Insights from Metricool’s 2025 State of Short-Form Video Report – Marketing Tech News
Short-form video isn’t just trending, it’s reshaping how we devour content. It’s how we sustain with...
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How performance teams are taking over influencer marketing in 2025 – Marketing Tech News
Influencer marketing is undergoing a serious shift. What was once a brand and social team activity...
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Influence in every single place, all at once – Marketing Tech News
Creator content isn’t a side tactic anymore. It’s the connective tissue of recent marketing. Audiences have...
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New markets, new customers: why digital accessibility is now a growth strategy – Marketing Tech News
Every marketer today feels the pressure to do more with less: more reach, more conversions, more...
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Retailers turn to generative AI for smoother store operations
Retailers are feeling the strain as they struggle to hold on to margins and keep service...
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Email signature do’s & don’ts: from chaos to consistency and performance in every send – Marketing Tech News
Author: Amandine Fernandez, CMO Letsignit Every day, hundreds of emails leave your organisation, every one carrying...
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What enterprises can learn from NTT’s customer-insight approach
Enterprises are facing more pressure to realize clear customer insight as people move between apps, web...
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New DBS–Ant International plans for cross-border payments
Many firms in Southeast Asia still take care of slow, costly, and messy cross-border payments. The...
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Visa QR payment launch in Asia Pacific: Too little, too late?
Visa’s November 12 announcement of its Scan to Pay solution for QR payment adoption across Asia...
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