Marketing

Rocket Companies, the fintech platform and parent of Rocket Mortgage, today (Jan. 14) debuted a brand...

In the fast world of selling, multitasking is usually hailed as a very important skill. However,...

The last time Walmart refreshed its brand, the Great Recession loomed large, the iPhone was only...

This article was co-authored with Mike Froggatt, Senior Director, Analyst, at Gartner. Digital personalization is a...

For many marketers, handing over customer interactions to an automatic genAI-powered process requires a leap of...

Amazon’s new Retail Ad Service is bringing retail media networks available to everyone. The service lets...

With consumers feeling squeezed by rising prices and coping with too many decisions when shopping online,...

Starbucks has appointed Anomaly to handle its U.S. creative business, shifting gears after previously handing those...

Disney on Wednesday (Jan. 8) used its fifth annual Tech & Data Showcase to make its...

Daily Brief: Tide and Marvel Studios have joined forces for a brand new campaign, titled “Collateral...