Marketing
Disney ramps up advertiser offerings as streaming wars enter next phase
Disney on Wednesday (Jan. 8) used its fifth annual Tech & Data Showcase to make its...
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Tide, Marvel Studios tackle ‘collateral stains’ with 5D film experience
Daily Brief: Tide and Marvel Studios have joined forces for a brand new campaign, titled “Collateral...
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Top CX Agencies of 2025: Elevating Customer Experiences Globally
88% of your potential customers won’t return to your website after a nasty experience! Even a...
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Meta drops fact-checking for Facebook and Instagram
Meta is discontinuing the usage of independent fact-checkers on Facebook and Instagram in favour of a...
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Holidays deliver on record-setting ecommerce expectations
The 2024 holidays delivered on, and in reality surpassed, record-breaking projections for ecommerce. U.S. consumers spent...
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10 marketing predictions for 2025 as new era of productivity dawns
From a top-level view, marketing may very well be greater than ever in 2025. Global ad...
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Albertsons, DoorDash boost advertiser offerings around data, measurement
Two ad platforms have improved their retail media offerings for advertisers with partnerships announced today (Jan....
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Horizon Media Holdings appoints former IBM exec as first president
Horizon Media Holdings, the parent of agency Horizon Media, has named Bob Lord as its...
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JCPenney hires agency Mischief, seeking bigger creative swings
JCPenney has appointed independent Mischief @ No Fixed Address as its creative agency, the most recent...
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Why FAQs should be your go-to marketing tool
Who, what, when, why and the way? Journalism students learn to reply these inquiries to ensure...
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