B2B Marketing
Will Amazon’s AI-powered one-stop shop for advertising change the game?
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Stagwell, Palantir ready broader rollout of AI-powered marketing platform
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Inside Amazon DSP’s growing bid to marketers — and threat to competitors
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Why Coca-Cola keeps pushing the limits of generative AI despite backlash
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WPP losses intensify as hopes turn to AI ‘golden age’ for marketing
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IAB maps best practices for performance-driven CTV ads
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Comcast loops in linear TV for cross-channel programmatic ad buys
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WPP’s new AI platform offers marketing without agencies for SMBs
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Top takeaways from Advertising Week 2025 marketers need to know
Earlier this month, the marketing and promoting world descended on the Penn District in Midtown Manhattan...
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Omnicom outlines biggest synergies with IPG as mega-deal nears close
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