B2C Marketing
Identifying B2B and B2C consumers in a privacy-driven environment: The MarTech Conference keynote | MarTech
Even with increasing privacy restrictions, marketers can still get the information they should discover customers and...
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Salesforce, Google partner on local commerce | MarTech
Salesforce has announced an integration between Salesforce Commerce Cloud and Google Merchant Center to assist merchants...
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ARHT rolls out retail hologram experiences | MarTech
Hologram technology company ARHT is introducing a latest touchscreen model, ARHT CAPSULE, to reinforce in-store shopping...
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More ecommerce shoppers using buy-now-pay-later | MarTech
Ecommerce shoppers’ use of buy-now-pay-later (BNPL) was up 10% in January and February in comparison with...
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Instagram unveils two new advertising channels | MarTech
Instagram unveiled two new advertising channels this week. One, which it calls Reminder Ads, is obtainable...
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TransUnion expands TruAudience marketing solutions | MarTech
Today, TransUnion announced the expansion of their TruAudience line of marketing solutions. These solutions now mix...
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Uncover the latest global consumer attitudes and trends | MarTech
Stay ahead of the curve with the 2023 Consumer Trends Index report. This report from Marigold...
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Digimind’s new product combines two AI engines to monitor and analyze social media | MarTech
Digimind, the social listening and marketing intelligence platform, today unveiled a new social listening program which...
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Momentive Global, SurveyMonkey acquired by Symphony Technology Group | MarTech
The maker of SurveyMonkey, Momentive Global, has entered right into a definitive agreement to be acquired...
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The Big Game brand lift results are in! | MarTech
What did you're thinking that of the ads that ran throughout the Big Game? Did any...
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