Marketing
NBCU, Fox, Paramount, WBD unite to develop future of streaming measurement
Fox, NBCUniversal, Paramount, TelevisaUnivision and Warner Bros. Discovery, along with OpenAP and the Video Advertising Bureau...
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7 Brilliant Nike Campaigns Created With Effective Digital Marketing Strategies
Globally renowned sportswear giant Nike is at the top of its game right now. But as...
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Feds finally file anti-monopoly suit over Google’s adtech | MarTech
The Department of Justice has filed its long-threatened antitrust lawsuit against Google, accusing the company of...
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Ad blitz: Tracking every marketing play for Super Bowl LVII
Molson Coors is returning to Super Bowl advertising with a 30-second ad spot, a company release...
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WPP strengthens Salesforce expertise with Fenom Digital acquisition
WPP has acquired digital transformation agency Fenom Digital, which will become a part of Wunderman Thompson’s...
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5 Unique Branding Ideas & Examples from Innovative Companies
Today’s businesses face far more challenges than they did five years ago. Business trends constantly evolve,...
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Cooler Screens expands in-store retail media presence | MarTech
Today at NRF 2023, Cooler Screens announced an expansion of their in-store video screen offerings. Their...
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YouTube secures NFL Sunday Ticket to shore up streaming position
UPDATE: Dec. 22, 2022: YouTube announced a multi-year agreement to bring NFL Sunday Ticket to YouTube...
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Dunkin’ reportedly picks new creative agency, clouding future with Anomaly
Dunkin’ plans to name Leo Burnett its lead creative agency, clouding current partner Anomaly’s future with...
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Free eGuide: The Complete Guide to Marketing Automation in 2023
As digitalagencynetwork.com, we proudly present our first-ever eGuide of 2023 on marketing automation based on extensive...
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