Marketing
60% of shoppers expect use AI agents in the next 12 months
MarTechCharts frequently highlights data of interest to marketers and marketing operations professionals. Agentic AI is rapidly...
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Inside Domino’s first refresh in a decade — including its ‘cravemark’
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How Keurig Dr. Pepper embraces flywheel marketing to drive performance
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From inbox fatigue to handset impact: Why texting completes the marketing mix – Marketing Tech News
Marketers today face a typical challenge: how to stand out in an environment where audiences are...
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Making AI work for marketers: How YouScan’s insights copilot brings clarity to social data – Marketing Tech News
As AI reshapes marketing, one query matters most: are you able to trust the insights it...
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How to unify customer data using tools you already have
Personalization is not any longer optional. Customers expect a seamless, relevant experience at every touchpoint. For...
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In-housing or outsourcing? PepsiCo, VaynerMedia turn to ‘co-sourcing’
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OpenAI expands ChatGPT into an app platform — and a new channel for marketers
By adding apps to ChatGPT, OpenAI is pushing to make the chatbot the One Ring that...
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Why brands should stand firm on their values despite the fear of backlash
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Invalid traffic detection gets smarter with HUMAN’s Page Intelligence
HUMAN Security launched Page Intelligence today, a brand new capability in its Advertising Protection suite designed...
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