Marketing
3 tips for cutting through the DTC noise with marketing data
Adopting an agile direct-to-consumer (DTC) strategy isn't any longer a alternative but a necessity. More and...
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SharkNinja and David Beckham help consumers ‘Ninja the Holidays’
SharkNinja launched a worldwide holiday campaign for its Ninja brand, entitled “Ninja the Holidays,” starring global...
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Inside Disney’s increasingly global approach to selling holiday ads
It could also be Halloween, but Disney Advertising has nothing to be afraid of: The media...
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How genAI can fill the trust gap for brands
Brands affected by a trust deficit is perhaps wary of adding latest tools to customer experience....
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Amazon trumpets new AI-powered tools for marketers as costs soar
Amazon’s revenue derived from promoting rose 19% 12 months over 12 months to $14.33 billion in...
Read moreAI-powered martech news and releases: (*31*) 31
Do consumers trust AI? Maybe? 60% of consumers imagine AI is trustworthy, in response to a...
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Etsy focuses on gifts with a personal touch in sprawling holiday campaign
Etsy launched its holiday marketing campaign, “Give ‘I get you’ gifts,” with a media plan that features...
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New horizons for data-driven direct mail marketing
People may not need to really lick stamps any more but they're still sending and receiving...
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Google ads performance robust despite existential threats
Google’s revenue derived from promoting rose 10% yr over yr to $65.85 billion in Q3, in...
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How to Manage Multiple WordPress Sites Efficiently As an Agency
Managing multiple WordPress sites for clients isn't any small feat for agencies. With each site comes...
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