13 Best AI SEO Tools & Software of 2023

Online content creation can’t be kept away from the best AI SEO software.

Search engine optimization (SEO) is the method of optimizing web sites’ content visibility and rating on search engine results pages (SERPs). It’s a vital process of any online content strategy because it helps drive organic traffic to a web site and improve search rankings. The qualified traffic results in increased brand exposure, website traffic, and sales.

In today’s digital landscape, SEO (SEO) has turn out to be a vital part of any successful online strategy, and with the rise of artificial intelligence (AI), AI SEO tools have turn out to be more powerful than ever before. These tools use machine learning algorithms to investigate large amounts of data and make predictions about keyword research, internal linking, content optimization, meta descriptions, link constructing and more. AI tools for SEO also provide insights into competitors’ strategies and help discover opportunities for improvement.

In this blog post, now we have gathered the highest 15 AI SEO tools and specific features you should utilize to enhance your website’s visibility and get a greater rating on Google and other serps. 

There are a range of each free and paid artificial intelligence SEO tools available available in the market. Each tool brings a novel set of features that could be used to spice up website rankings so you must evaluate and compare them closely before selecting the one which’s right on your needs.

We tried our greatest to make this best AI SEO software list more comprehensive with their pricing options, pros and cons, features, users and industries that they appeal to.

Ready to dive in? Let’s start!

SEO PowerSuite

SEO PowerSuite is a one-stop SEO tool powered by artificial intelligence. From SEO evaluation to keyword research, backlinks checker, rank tracking and PPC ads optimization, it helps rank your website on all major serps. Newbies, SEO experts, and enormous SEO agencies are greater than welcome at SEO PowerSuite.

The better part of this AI SEO tool is to supply unlimited web sites, keywords, and backlinks to trace free of charge, unlike some other SEO solution. Since it’s a desktop-based platform, you don’t have to pay for the servers you won’t ever going to make use of. SEO PowerSuite also takes care of all of your SEO jobs equivalent to rank tracking, site audits, and backlink checks to reporting with its smooth automation system. Just sit back loosen up and let the AI-powered SEO tool do the job for you!

Core Features of SEO PowerSuite

• SERP evaluation and tracking
• Keyword research
• Keyword difficulty checker
• Keyword gap finder
• Backlink evaluation
• Toxic backlink remover
• Site audit
• Page speed checker
• SEO content optimizer
• Competitor evaluation
• SEO reporting

Pricing Options

SEO PowerSuite offers a free-forever option along with its paid plans.

• The Professional Plan charges $299 per 12 months for in-house use.
• The Enterprise Plan charges $499 per 12 months for client work.

Semrush

It shouldn’t surprise any of us that one of the most extensive SEO tools Semrush is on this list. From keyword research to SEO reporting, Semrush can take your SEO efforts to the following level with 55+ tools that serve multiple areas of marketing. Most of these tools are powered by AI to assist content marketers and SEO professionals to streamline and optimize their efforts.

The AI Writing Assistant uses its own machine learning algorithms to investigate your text and grade it based on readability, SEO, originality, and tone of voice. It helps content marketers create content faster by making suggestions based on data, interests or ideas.

Core Features of Semrush

• Keyword research
• On-page SEO
• Competitor evaluation
• Content marketing
• Local SEO
• Rank tracking
• Link constructing
• SEO optimized content creation and distribution
• SERP evaluation
• Content audit

Pricing Options

Semrush offers a free trial option for every subscription package.

• The Pro Plan costs $119.95 per thirty days for marketing newbies and small in-house teams.
• The Guru costs $229.95 per thirty days for SMEs, growing agencies and marketing consultants.
• The Business Plan costs $449.95 per thirty days for giant agencies and enterprises.

HubSpot SEO

Of course, one other comprehensive AI SEO software HubSpot’s SEO marketing software comes right after Semrush! It allows SEO professionals to discover analyze and organize keywords and plan strategies around them by improving their clients’ organic traffic. You can get real time SEO recommendations to optimize your website and in addition the content you create. 

The HubSpot Content Strategy tool makes it easy to search out and rank for topics which are essential to you and your audience. You will likely be given topic suggestions based on relevance, competition, and recognition. So, the prime quality content will likely be related to your core business topics. 

Core Features of HubSpot SEO

• Keyword and topic tracking to tell your content marketing strategy
• SEO reporting for any given search intent
• Content performance evaluation and reporting with built-in analytics
• Easy integration with Google Search Console and HubSpot’s CMS tools

Pricing Options

HubSpot’s SEO marketing software is a component of the Marketing Hub. It offers a free-forever plan with only just a few features included.

For individuals and small teams;

• The Starter Plan’s pricing starts at $216 per 12 months.
• The Professional Plan’s pricing starts at $9,600 per 12 months.

For businesses and enterprises;

• The Enterprise Plan’s pricing starts at $43,200 per 12 months.

AgencyAnalytics

Are you an SEO agency? If yes, now we have one of the perfect AI SEO suites that helps improve your client’s organic rankings in serps. I can hear you questioning why it may very well be the right fit for my agency. AgencyAnalytics is pro at reporting especially for agencies. Since each client you have got requires customized SEO reports, the AI SEO tool does the heavy lifting for you.

With the great SEO dashboard, you never miss a beat on backlinks, keyword rankings, and website analytics. Since every data is up-to-date on the dynamic dashboard, you possibly can make smarter decisions based on that. Impress your clients with a high-level report highlighting their backlink profile, with metrics for every specific link.

Core Features of AgencyAnalytics

• Accurate keyword positioning rating
• Detailed backlink analytics
• On-site SEO evaluation
• Website analytics
• SERP evaluation & tracker
• Scheduling automated SEO reports
• White label SEO reporting

Pricing Options

AgencyAnalytics permits you to check out the SEO suite risk-free for 14 days.

• The Freelancer Plan starts at $12 per thirty days and as much as 5 client campaigns.
• The Agency Plan starts at $18 per thirty days and as much as 10 client campaigns.

SEOMonitor

SEOMonitor can also be designed and priced for agencies like AgencyAnalytics. What differentiates SEOMonitor from other best AI SEO software is to offer a comprehensive Agency Dashboard for critical clients to envision on them. Plus, you possibly can monitor the performance of their businesses, conduct detailed custom reports, and get an in-depth insight into your overall SEO portfolio.

Reporting is placed at the center of each business. That’s why SEOMonitor takes it serious and provides accurate data on client visibility, health, and SEO objectives. If something comes up at any of these variants, real time feedback lets you recognize what is happening and help take the precise actions before it is just too late.

Core Features of SEOMonitor

• Rank tracking
• Keyword management
• Competitor evaluation
• Automatic keyword research
• Domain explorer
• SEO forecasting
• SEO reporting
• Automatic insights
• Client health tracking

Pricing Options

SEOMonitor sparks by allowing unlimited users to make essentially the most of each pricing plan. Also, SEO research, API & integrations, and the agency dashboard are included in every subscription free of charge.

• The Rank Tracker Plan is €29.9 for 1.000 keywords.
• The SEO Forecast Plan is €9.99 for every project.

Zutrix

Zutrix generates solutions for teams, individual marketers and SEO agencies to power up their organic traffic. The all-in-one AI SEO tool means that you can analyze specific keywords and take a look at them out to secure your home on SERPs. It also monitors your competitors frequently to discover opportunities to perform higher them. The real time notifications work pretty much while informing you in regards to the updates.

The dashboard permits you to collaborate along with your clients and team members easily with shareable links. Once you share the live link along with your clients or someone out of your team, they’ll leave feedback or monitor the performance of their web sites or content. As it’s a white-label platform, Zutrix permits you to share the SEO reports with a straightforward Javascript code.

Core Features of Zutrix

• Rank tracker
• Keyword research
• Backlink monitoring
• SERP API
• Competitor evaluation
• App integrations

Pricing Options

Zutrix offers a 7-day trial for $7 and the trial comes with some free tools including a SERP checker, keyword planner, word counter, Youtube tag generator, and analytics URL builder.

• The Starter Plan is $9 per thirty days and good for small teams and individual marketers.
• The Pro Plan is $28 per thirty days and good for SMBs and SEO professionals.
• The Agency Plan is $54 per thirty days and good for SEO agencies.

Frase.io

We all know that creating SEO optimized content is a tricky job. Luckily, there are AI SEO tools like Frase to show this right into a hassle-free process. Frase is built for SEO professionals, content marketers, and marketing agencies of all sizes. The AI SEO software mostly focuses on compiling, analyzing, and consolidating the perfect content without spending an excessive amount of time checking SERPs. The AI-powered system gathers essentially the most relevant keywords to create briefs inside minutes. You also can select essentially the most suitable template from the library.

The dashboard helps analyze content opportunities and keyword gaps between your competitors. With the Text Editor, you possibly can easily create content based on these insights. Also, Frase gets data from Google Search Console to tell you in regards to the pages that lose rating or should be updated. 

Core Features of Frase

• Content optimization
• Automated content temporary
• Content scoring 
• Custom templates
• Outline builder
• Content writing
• Content analytics

Pricing Options

Frase offers a 5-day trial for less than $1.

• The Solo Plan is $14.99 per thirty days for brand spanking new projects that require as much as 1 article.
• The Basic Plan is $44.99 per thirty days for organizations that need an SEO strategy.
• The Team Plan is $114.99 per thirty days for teams that need collaboration.

Surfer SEO

Surfer SEO doesn’t let you permit your SEO strategy up to alter. It is an ideal suite for bloggers, organizations with multiple web sites, and marketing agencies. It streamlines the SEO process by gathering data, creating search engine optimized content, and conducting SEO audits. By creating SEO workflows, Surfer SEO goals to spice up your organic traffic, improve rankings and makes you more visible on serps.

Thanks to the Grow Flow, you possibly can get real time SEO recommendations on a weekly basis. What’s more? These recommendations allow you to discover relevant keywords, unique topic ideas, backlink opportunities, and more. In addition to the Grow Flow, the AI SEO software also offers the Keyword Research tool to find out your audience’s search intent.

Core Features of Surfer SEO

• Grow Flow
• Content Editor 
• Keyword Research
• Audit 
• Keyword Surfer Extension 
• AI Outline Generator

Pricing Options

Surfer SEO offers a 7-day free trial option for any plan you think about picking up. Plus, you possibly can give the Keyword Surfer Extension and AI Outline Generator go free of charge.

• The Basic Plan charges $49 per thirty days for small businesses and freelancers.
• The Pro Plan charges $99 per thirty days for medium organizations managing multiple web sites.
• The Business Plan charges $199 per thirty days for marketing agencies.

Scalenut

Scalenut is an all-in-one content marketing platform to simplify your SEO content stack. It boosts businesses by planning core SEO content strategies including creating SEO optimized content, conducting keyword research and competitor evaluation, real time SEO scores and way more. 

Scalenut provides solutions for various user types and industries. The SEO AI software is generally preferred by SEO strategists, content creators and agencies. On the opposite hand, businesses from retail, technology, healthcare, travel & hospitality, and finance are Scalenut’s core industries serves to. 

Core Features of Scalenut

• Plan Content
• Research Content
• Optimize Content
• NLP Analysis
• SEO Writing
• Content Optimizer
• Topic Cluster

Pricing Options

Scalenut offers a 7-day free trial for any plan you desire to to enroll in.

• The Essential Plan costs $39 per thirty days and is ideal for individual creators.
• The Growth Plan costs $79 per thirty days and is good for budding startups.
• The Pro Plan costs $149 per thirty days and is good for agencies. 

AlliAI

Designed for agencies AlliAI automates SEO content management, manages and scales their clients’ SEO campaigns. Built to plug into any CMS to be able to optimize any type of content. With AlliAI, you possibly can optimize your website, do keyword research, track your rankings, audit your website, and construct backlinks in a single single place. 

The most highlighted part of AlliAI is to deploy and test SEO changes you made immediately. When you’re employed with multiple clients at a time, tracking each update could be a time-consuming and difficult job. AlliAI sparks at that time by starting track and test each update immediately. 

Core Features of AlliAI

• Bulk on-page SEO optimization
• Live content editor
• Real time deployment
• Automated A/B testing
• Self-optimizer for traffic ROI
• Site speed optimizer

Pricing Options

No matter the scale of your small business, AlliAI offers a 10-day free trial. 

• The Consultant Plan is $249 per thirty days and limited to 10 members and 10 web sites.
• The Agency Plan is $499 per thirty days and limited to 25 members and 25 web sites.
• The Enterprise Plan is $999 and unlimited team members and web sites.

ProRankTracker

Is ProRankTracker the missing piece in your AI SEO tools arsenal? It is an ideal SEO suite for SEO agencies, SEOs, SEMs, and website owners worldwide. ProRankTracker allows getting accurate rank tracking results from any device, deeply analyzes and makes informed decisions based on these results while evaluating SEO progress. 

With the AI-powered automation system, it routinely generates and sends customized reports in 13 different languages to your clients about their performance on search engine results. That’s why ProRankTracker calls themselves is vital AI SEO software for anyone doing SEO. 

Core Features of ProRankTracker

• Rank tracking
• Local & mobile tracking
• Analysis & research
• SERP evaluation
• Real time reporting
• Mobile apps
• Sub-accounts
• API access

Pricing Options

ProRankTracker means that you can track 100 terms for 30 days with all premium features enabled. 

• The Starter Plan starts at $13.5 per thirty days for individual SEO enthusiasts. 
• The Pro Plan starts at $89 per thirty days for SEO professionals.
• The Agency Plan starts at $180 per thirty days for giant agencies.

Outranking

Outranking helps content teams to realize the success of search engine optimized content strategy with AI assistance. If there are any issues with organic traffic or SERP evaluation, it helps address them easily. By automating your SEO content lifecycle, you possibly can deal with leveraging data to search out opportunities that may assist you to rank higher.

No matter what type of content you produce on your website, Outranking makes SEO a priority. It also has a comprehensive SEO Content Editor that you would be able to use to enhance your SEO by generating meta titles and meta descriptions, optimising H2 and H3 tags, and answering FAQs. 

Core Features of Outranking

• Advanced topic clustering automation with semantic terms
• Deeper insights with authority gap
• AI-powered keyword strategy
• SEO content briefs automation
• In-depth AI-powered SEO outlines 
• AI copywriting
• On-page optimization
• AI-based internal link suggestions 
• Tracking optimization efforts

Pricing Options

For one domain, there are 2 different pricing options Outranking offers:

• The Starter Plan is $7 first month after which $49 starting the following month.
• The Solo Plan is $79 per thirty days and permits you to write & optimize as much as 10 articles.

For multiple domains, Outranking offers 2 different pricing options as well:

• The Pro Plan is $149 per thirty days and one team member can join you.
• The Company Plan is $219 per thirty days and two team members can join you.

SE Ranking

SE Ranking is a go-to AI SEO software for digital agencies and SEO pros. It streamlines SEO workflows and gathers detailed insights from each client to make meaningful decisions. SE Ranking can maximize your agency’s potential with local SEO add-ons, cross-tool integrations, an in-house app via API, and real time feedback. 

For your core analytics and monitoring needs, SE Ranking gather all SEO related tools under an umbrella. So, users don’t rush between platforms to do keyword research, rank tracking, competitor evaluation, audit, and backlink tracking.

Core Features of SE Ranking

• Keyword suggestions
• Keyword grouper
• Content marketing
• AI content editor
• Backlink tracking
• SERP evaluation & checker
• SEO reports
• White-label SEO
• API

Pricing Options

SE Ranking offers a 14-day free trial option along with its pricing plans.

• The Essential Plan costs $39 per thirty days and is suitable for newbies and startups.
• The Pro Plan costs $89 per thirty days and is suitable for small agencies and teams.
• The Business Plan costs $189 per thirty days and is suitable for mid-size agencies.

If you shot a look at each of the perfect AI SEO software, you have got already had ideas of their features. These include spotting trend keywords & topics, optimizing content for SEO, constructing internal links, analyzing competitors’ higher rating aspects, generating meta descriptions & titles, automating SERP evaluation and SEO reporting and way more. 

While some tools offer core features, others might offer more advanced features. That’s totally variable depending in your needs. But should you spend money on any of the AI SEO tools available in the market, higher to contemplate the tool you select needs to offer these features below mentioned.

Content Creation

If your goal is to create content that matches your SEO strategy, AI tools for SEO can easily do it for you. But how? Their system focuses on finding the perfect keywords and topics your audience searches for. That increases the prospect of your blog posts being at the highest of search engine results. If there’s a keyword gap between your competitors, these tools also provide you with suggestions based in your competitors’ content strategies, including the keywords and topics they’re targeting and the categories of content they’re creating. So, you possibly can goal these keywords to get ranked on serps without spending an excessive amount of time on them.

Content Strategy

A solid SEO content strategy consists of some components including keyword research, content gap evaluation, competitor evaluation, content optimization, and content evaluation. AI SEO software may help create a content strategy by providing useful insights and data-driven recommendations. 

Such as analyzing search patterns and user behavior, identifying relevant keywords and topics, analyzing competitors’ content strategy, conducting content gap evaluation, and analyzing content performance. As a result, you’ll create a simpler content strategy that’s more more likely to achieve your small business goals.

Keyword Research

AI SEO tools can provide useful data that assist you in developing content that’s optimized for serps and tailored to the needs and interests of your audience. Search volume, competition, and other key metrics along with identifying relevant keywords and topics also could be provided by these tools. By using all these data, you possibly can prioritize your keyword research and ensure that you simply goal essentially the most relevant keywords for your small business.

Link Building

Wondering what content could also be good targets on your link constructing efforts? Artificial intelligence SEO tools discover relevant web sites, articles, and other online content to save lots of you effort and time while finding prime quality link constructing opportunities for your small business. These tools also assist you to analyze your existing link profiles and whether or not they need optimization or not. If you don’t need to get your website hurt by spammy links so consider getting help from the perfect AI SEO tools. 

Wrapping Up

Well, we consider that we did a deep dive into each SEO-powered AI tool from their core features to pricing plans besides how they profit your small business overall. At the tip of the day, the precise one will likely be varied depending in your needs. So, mentioning any solution as the perfect wouldn’t be fair.

All we will say is that be mindful of your needs and pick up the best AI SEO tools that fit your small business best!