B2C Marketing

HUMAN Security launched Page Intelligence today, a brand new capability in its Advertising Protection suite designed...

U.S. consumers are expected to spend a record $253.4 billion online this holiday season, according to...

Tariffs are cutting into digital promoting: The IAB has revised its 2025 U.S. ad spend outlook...

Zeta Global announced Tuesday it entered right into a definitive agreement to accumulate Marigold’s enterprise software...

GenAI search products like AI Overview are as bad for buyers as they're for marketers. Where...

OpenAI is hiring a Growth Paid Marketing Platform Engineer to help develop tools for ad platform...

Today at its flagship K:BOS event in Boston, Klaviyo introduced Marketing Agent and expanded availability of...

Specific holidays might be great opportunities to emphasise your brand’s values or offer your audience special...

Apple’s annual iOS release at all times sends CRM teams scrambling. Sometimes (see: iOS 15 and...

Walk down any beach in summer and also you’ll see them. Children bent over within the...