ariMarketing News
Monday, December 29, 2025
Want Traffic?
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
ariMarketing News
No Result
View All Result
  • Marketing
  • Social Media
  • SEO
  • Entrepreneurship
  • AI
  • Graphic Design
  • Public Relations
  • Sales Conversion
  • Website Development
  • Traffic/Lead Generation
  • Videos
Home Entrepreneurship

Watch These Swiss Commuters Float Down a River to Work

November 10, 2022
in Entrepreneurship
109 2
A A
0
21
SHARES
692
VIEWS
Share on FacebookShare on Twitter

The shift to remote and hybrid work following the pandemic has left many around the world kissing their former arduous, daily commutes goodbye.

But for some people in other countries, commuting to and from work is a much more enjoyable and lackadaisical task.

One TikToker named Alexa is going viral for showing viewers around the globe how she and others in Basel, Switzerland commute around the city — by floating around the Rhine River.

In a video that would make New Yorkers living near the Hudson River gag, the TikToker explains that river dwellers in Basel have a fish-shaped dry bag called the wickelfisch which holds all of their stuff.

Since the current is so strong, people of all ages float up and down the river with their wickelfisch’s with ease, the creator says.

@alexas_adventures Replying to @Jojo siwa floating down the Rhine in Basel! Here is a bit more of an explanation, thanks <3 #fyp #wickelfisch #basel #rhine #switzerland ♬ original sound – marianne

One viewer asked how people are able to get to their exact destinations to and from work.

“You basically have to walk back to wherever you’re going,” she explained. “Some people use it as ‘transport’ to get from point A to point B.”

The TikToker also explained that there are multiple showers and bathrooms along the route.

“Still feel like it’s not a real thing,” one person commented in awe.

Another TikToker, Simona Rakauskait, posted an in-depth video explaining how the floating commute process works for the Swiss, something she noted was a “culture shock” when she first moved to the country.

“People do not jump in [to the river] their clothes, they put them into the bag and they just bring a towel and keep it in the dry bag,” she explained of the process. “So when they get out of the water, dripping water, they just dry themselves using the towel, put it back in their dry bag and change back into the regular clothes.”

@travelwithsimona Replying to @RachMattMoo how the Swiss float to work etc. #switzerland #switzerlandculture #swissculture #cultureshock #culturecheck #reversecultureshock #reversecultureshocks #cultureshocks #cultureshocksswitzerland #travellingswitzerland #livinginswitzerland ♬ original sound – Simona Rakauskait218

She said that some commuters put laptops and other work materials in the wickelfisches in order to make the commute as quick as possible.

“Im still tryin to wrap this round my brain,” one user joked. “Why hasn’t the world found this out before?”

@travelwithsimona Replying to @Andreea | Mentor for Coaches People floating in Bern ?? #bern #switzerland #floating #cultureshock #culturetiktok #culturedifferences #livingabroad #livinglife #aareswiss #aareschwimmen #aareschwumm #aare #livinginswitzerland #travelingswitzerland ♬ original sound – Simona Rakauskait218

Wet hair or not, a leisurely float sure beats rush-hour traffic any day.

Read the full article here

Tags: Business NewsNews and Trendstiktok

Subscribe to our mailing list to receives daily updates!

We won't spam you

Previous Post

FTX Meltdown Tanks Crypto Ecosystem and Customers Wallets

Next Post

5 New Public Relations Trends for 2023

Related Posts

Listerine turns mouthwashing sounds into music with Twitch creators
Entrepreneurship

Listerine turns mouthwashing sounds into music with Twitch creators

December 22, 2025
YouTube simplifies brand, creator partnerships with new solutions
Entrepreneurship

WPP Media enriches influencer offering with YouTube creator data deal

December 15, 2025
Home Depot builds bridge to influencers with creator portal
Entrepreneurship

Home Depot builds bridge to influencers with creator portal

December 11, 2025
How the best marketing campaigns of 2025 navigated uncertain times
Entrepreneurship

How the best marketing campaigns of 2025 navigated uncertain times

December 9, 2025
Skims ventures into live entertainment with shoppable TikTok livestream
Entrepreneurship

Skims ventures into live entertainment with shoppable TikTok livestream

December 4, 2025
PepsiCo’s Mug brand finds Gen Z sweet spot: fragrance, dogs and TikTok
Entrepreneurship

PepsiCo’s Mug brand finds Gen Z sweet spot: fragrance, dogs and TikTok

December 3, 2025
Leave Comment

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

Latest Articles

5 Email Marketing Mistakes That Hurt Small Businesses

5 Email Marketing Mistakes That Hurt Small Businesses

December 29, 2025
WPP Media, Criteo partner to bring more performance to CTV advertising

Nielsen, Roku deepen data-sharing pact to enhance streaming measurement

December 23, 2025
Lexus takes generative AI for a spin in new holiday marketing content

Lexus takes generative AI for a spin in new holiday marketing content

December 23, 2025
Horizon introduces open ad tech partnership network

Horizon introduces open ad tech partnership network

December 22, 2025
How generative AI upends the brand crisis playbook

How generative AI upends the brand crisis playbook

December 22, 2025

Latest Marketing and Entrepreneurship news and articles from the most trusted sources, follow us to get the latest news and tips directly to your inbox.


Learn more

Sections

  • Artificial Intelligence
  • B2B Marketing
  • B2C Marketing
  • Content Marketing
  • Digital Marketing
  • Email Marketing
  • Entrepreneurship
  • Graphic Design
  • Mobile Marketing
  • Public Relations
  • Sales Conversion
  • SEO
  • Social Media
  • Traffic/Lead Generation
  • Uncategorized
  • Video Marketing
  • Videos
  • Website Development

Newsletter

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

  • Privacy
  • Terms
  • Press Release
  • Advertise
  • Contact

© 2022 ariMarketing - All rights reserved.

No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation

© 2022 ariMarketing - All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.