ariMarketing News
Sunday, May 18, 2025
Want Traffic?
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
ariMarketing News
No Result
View All Result
  • Marketing
  • Social Media
  • SEO
  • Entrepreneurship
  • AI
  • Graphic Design
  • Public Relations
  • Sales Conversion
  • Website Development
  • Traffic/Lead Generation
  • Videos
Home Entrepreneurship

3 Tips for Founders Battling Burnout

September 13, 2022
in Entrepreneurship
105 5
A A
0
21
SHARES
689
VIEWS
Share on FacebookShare on Twitter

Opinions expressed by Entrepreneur contributors are their own.

First, congratulations to you for doing the impossible. Everyone knows the statistics behind how many startups fail each year, and you’re already beating the odds. The wind is at your back. You’re smart and motivated. You have a huge vision for your company, and you’ve hired a killer team. You’ve raised your first round of funding or bootstrapped your company to profitability. And despite all of the momentum and successes, there’s still a high likelihood that you’ll eventually burn out.

This isn’t a new phenomenon. Founder burnout is well documented, and the majority of entrepreneurs understand the challenge they’re signing up for when they start their companies. It doesn’t make the experience any easier, and no amount of exercise, sleep or therapy will totally eliminate what you’re feeling now.

Here are a couple of ideas that you may not read in another founder’s self-help book to cope with burnout:

Related: 3 Ways to Stop Founder Burnout In Its Tracks

1. Get busier

As founders, we often become obsessed with the businesses we’re building. Our venture is all-consuming, and our mental energy goes toward keeping the company alive, making payroll, shipping products and keeping customers happy. All of that concentrated energy is focused in one direction. The problem with this approach is that when you fail, all of your self-worth is wrapped up in that single direction.

To move beyond a single point of failure, get outside of yourself, and distribute your self-worth and energy across more responsibilities. In other words, get busier.

During my fourth year running Disco, I chose to sign up to be the President of my 3-year-old daughter’s PTA to help support fundraising and charity events for families throughout the school. I spent more time giving back to the local community in my hometown in Wisconsin. I advised startups that I had no vested interest in or financial stake.

My wife and my co-founders thought I was crazy at the time because I took on tasks and responsibilities that provided seemingly meaningless returns. However, what I discovered was that by diversifying my workload and contributing to other causes, it forced me to think bigger than myself, build relationships with others who weren’t involved in my business and more effectively manage my time.

Related: The Startup Marathon: How One Founder Avoids Burnout

2. Constantly revisit your “why?”

You’re human, and humans are always evolving. It takes a minimum of five to ten years to build a meaningful business, and the person you are when you start your company is hopefully not the same person ten years later. As you grow and evolve, your “why” behind starting a business will likely change as well. It is a dynamic and iterative conversation with yourself — one that you should revisit regularly.

Salesforce has a famous framework for introspection on our personal and professional aspirations called the V2MOM (Vision, Values, Methods, Obstacles, Measures). Employees at Salesforce reference their V2MOMs in development conversations and performance reviews because it anchors the employees in the vision of where they see their career going and what that employee values. What’s more, they track this over time to see how they’re progressing against it.

When I first started Disco, my vision and purpose for starting the company were anchored on financial stability for my family. I wanted to provide a better quality of life for my wife and my daughter. Over time, the monetary value lost its shine, so I began obsessing about proving the nonbelievers wrong. In the early days, literally hundreds of investors rejected us, and I turned that rejection into fuel. That left me feeling pretty empty. So, I began to ask myself “Why does this work matter?” Once I revisited my “why” behind becoming an entrepreneur, I began to really empathize with the pains our customers were experiencing and shifted my “why” to be about serving and supporting others to help them live their company values. Your “why” matters when starting a company, so remember to revisit that purpose to find the energy or purpose you need to keep going.

Related: The Simple Trick This CEO Uses to Prevent Burnout

3. Develop a strong BS filter

When you’re starting your company, everyone will have an opinion about what you should or shouldn’t do, the market you should or shouldn’t tackle and how much you should raise. You’ll hear feedback from your family, your investors, your partners, your customers, your neighbor, your doctor, your mail person (you get the idea).

It’s okay to cast a wide net to learn from and gain opinions and multiple perspectives from different folks. However, over time, you’ll want to create a system to filter out the feedback that isn’t relevant or helpful to the mission you’re trying to achieve.

During my time building Disco, I had a few associates at prominent VC firms telling me we wouldn’t be able to build a real business and that we should just sell the company. Exhibit A of unhelpful BS. To combat this, we built out a very strong advisory board to consult on various aspects of what we were building. I also joined a mastermind group with three other founders I respected, who each ran different types of businesses, like a media company and a custom socks business. Each of these groups helped provide an unbiased perspective and opinion on key strategic questions I had been wrestling with.

Lastly, don’t fall into the trap of comparing yourself to founders who have previously exited or raised a massive round in your category. The first year I started my company, I had the founder of a company that was previously in our category tell me to get out and that failure in our category was inevitable. Exhibit B of unhelpful BS. Every business is unique, as well as the timing in which that business is being built. So, unless this information or feedback does something to help you continue to build your business, filter it out.

Every founder experiences burnout at some point, so it’s important to acknowledge that and try to reframe our circumstances to continue living when we feel like we’re dying. Health psychologist, Kelly McGonigal, has an inspiring TedTalk titled “How to make stress your friend.” In her talk, McGonigal uses her research and findings to make the point that stress can only kill you if you believe that stress kills. As founders, if we can positively reframe our view on the challenges we’re facing, we can thrive when things seem to be at their lowest point. If we demonize these feelings, they will ultimately break us; However, if we view our burnout as an educator and a source of energy, it has the potential to propel us forward if we choose to run towards it.

Read the full article here

Tags: BurnoutEntrepreneursFoundersHealth and Wellness

Subscribe to our mailing list to receives daily updates!

We won't spam you

Previous Post

Are You Really a Brand Strategist?

Next Post

5 MISTAKES Keeping Your Business SMALL!

Related Posts

YouTube spotlights how brands can own cultural moments at ad showcase
Entrepreneurship

YouTube spotlights how brands can own cultural moments at ad showcase

May 15, 2025
Knorr dupes fast food favorites with Martha Stewart in social-first push
Entrepreneurship

Knorr dupes fast food favorites with Martha Stewart in social-first push

May 14, 2025
How Unrivaled built brand partnerships that are more than logo slaps
Entrepreneurship

How Unrivaled built brand partnerships that are more than logo slaps

May 12, 2025
Meta touts complementary powers of video, AI in overture to brands
Entrepreneurship

Meta touts complementary powers of video, AI in overture to brands

May 9, 2025
How Sprite surpassed Pepsi by living and breathing pop culture
Entrepreneurship

How Sprite surpassed Pepsi by living and breathing pop culture

May 7, 2025
Why 818 Tequila tapped a NASCAR driver to accelerate cultural marketing
Entrepreneurship

Why 818 Tequila tapped a NASCAR driver to accelerate cultural marketing

April 30, 2025
Leave Comment

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

Latest Articles

Pepsi crashes barbecues to rid them of Coke in latest stunt

Pepsi crashes barbecues to rid them of Coke in latest stunt

May 15, 2025
Hawaiian Tropic, Alix Earle showcase ‘Tana Sutra’ for summer campaign

Hawaiian Tropic, Alix Earle showcase ‘Tana Sutra’ for summer campaign

May 15, 2025
How Warner Bros. Discovery is letting brands tap ‘newstalgia’ for its IP

How Warner Bros. Discovery is letting brands tap ‘newstalgia’ for its IP

May 14, 2025
Amazon launches AI-powered contextual ads at 2nd blockbuster upfront

Amazon launches AI-powered contextual ads at 2nd blockbuster upfront

May 13, 2025
Inside NBCUniversal’s all-singing, all-dancing pitch to advertisers

Inside NBCUniversal’s all-singing, all-dancing pitch to advertisers

May 12, 2025

Latest Marketing and Entrepreneurship news and articles from the most trusted sources, follow us to get the latest news and tips directly to your inbox.


Learn more

Sections

  • Artificial Intelligence
  • B2B Marketing
  • B2C Marketing
  • Content Marketing
  • Digital Marketing
  • Email Marketing
  • Entrepreneurship
  • Graphic Design
  • Mobile Marketing
  • Public Relations
  • Sales Conversion
  • SEO
  • Social Media
  • Traffic/Lead Generation
  • Uncategorized
  • Video Marketing
  • Videos
  • Website Development

Newsletter

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

  • Privacy
  • Terms
  • Press Release
  • Advertise
  • Contact

© 2022 ariMarketing - All rights reserved.

No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation

© 2022 ariMarketing - All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.