ariMarketing News
Friday, May 30, 2025
Want Traffic?
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
ariMarketing News
No Result
View All Result
  • Marketing
  • Social Media
  • SEO
  • Entrepreneurship
  • AI
  • Graphic Design
  • Public Relations
  • Sales Conversion
  • Website Development
  • Traffic/Lead Generation
  • Videos
Home Entrepreneurship

Little Caesars deepens new NFL deal with TV spot, promotion

September 2, 2022
in Entrepreneurship
109 2
A A
0
21
SHARES
692
VIEWS
Share on FacebookShare on Twitter

  • Little Caesars, in a press release, revealed details of its multi-year partnership with the NFL, including several partnerships, promotions and charitable giving initiatives. The company in June became the official pizza sponsor of the league.

  • The pizza chain partnered with Los Angeles Rams quarterback Matthew Stafford, who features in a TV spot created in partnership with creative agency McKinney. Little Caesars will also run a Pizza!Pizza! Pregame promotion that offers football-related prizes to fans when they order from the chain before games.

  • The mobile Little Caesars Love Kitchen will visit NFL cities throughout the year to serve pizzas to communities in need. The new partnership comes as the NFL has seen several major changes to its sponsorship roster.

Little Caesars in June took over from Pizza Hut and became the official pizza sponsor of the NFL. With just 10 days until the season kicks off, the pizza chain — which bills itself as the third largest in the world — has detailed the first elements of the multi-year partnership.

Central to the deal is a partnership with Los Angeles Rams star Matthew Stafford, who features in a 30-second spot that recreates training camp for the chain’s staff and fans. The Super Bowl-winning quarterback’s commitment to winning mirrors the chain’s commitment to value, convenience and quality, Greg Hamilton, senior vice president of marketing at Little Caesars, said in the press release. The ad was created with McKinney, Little Caesar’s agency of record since 2019.

https://www.youtube.com/watch?v=Wd6JiMgM79U

The chain’s new Pizza!Pizza! Pregame promotion kicks off on the first NFL regular season game day, Sept. 8, giving consumers a chance to win football- and pizza-related prizes and perks, including tickets to Super Bowl LVII. The promotion could encourage sales and help the chain build its cache of first-party consumer data. More details will be announced via the chain’s social media channels and website.

In a purpose-driven element, the Little Caesars Love Kitchen will work with the league to serve pizza to communities in need timed to NFL events, with the two organizations making “significant monetary donations” to provide ongoing support and battle food insecurity. The first such activation will happen Sept. 7 in Los Angeles during the Rams’ kickoff week activities.

This season will see the NFL team with several new brands after long-standing partners altered their deals with the league. Anheuser-Busch InBev will remain the official beer and hard seltzer sponsor of the NFL, but will no longer retain its Super Bowl alcohol advertising monopoly, allowing for competitors such as Molson Coors to advertise during the game for the first time in 33 years. Similarly, Pepsi will no longer sponsor the Super Bowl Halftime Show, but will remain a close partner with the league.

Read the full article here

Subscribe to our mailing list to receives daily updates!

We won't spam you

Previous Post

Pernod Ricard taps Tombras to spur US growth for Chivas Regal

Next Post

Acquia unveils Digital Asset Management (DAM) integration with Drupal

Related Posts

Old Navy shows off activewear with Lindsay Lohan in ‘80s-inspired spot
Entrepreneurship

Old Navy shows off activewear with Lindsay Lohan in ‘80s-inspired spot

May 30, 2025
Sprite targets ads around scorching temps for global summer campaign
Entrepreneurship

Sprite targets ads around scorching temps for global summer campaign

May 29, 2025
Marketing to Gen Alpha: How brands can win over the next generation
Entrepreneurship

Marketing to Gen Alpha: How brands can win over the next generation

May 29, 2025
E.l.f. sets sail with viral TikToker Oliver Widger
Entrepreneurship

E.l.f. sets sail with viral TikToker Oliver Widger

May 28, 2025
YouTube spotlights how brands can own cultural moments at ad showcase
Entrepreneurship

YouTube spotlights how brands can own cultural moments at ad showcase

May 15, 2025
Knorr dupes fast food favorites with Martha Stewart in social-first push
Entrepreneurship

Knorr dupes fast food favorites with Martha Stewart in social-first push

May 14, 2025
Leave Comment

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

Latest Articles

Kinder Chocolate lets kids’ imaginations run wild in new campaign

Kinder Chocolate lets kids’ imaginations run wild in new campaign

May 30, 2025
Droga departs Accenture Song CEO post at fluid moment for creativity

Droga departs Accenture Song CEO post at fluid moment for creativity

May 28, 2025
Artificial Intelligence in Enterprise Service Management: What to Expect in 2025

Artificial Intelligence in Enterprise Service Management: What to Expect in 2025

May 27, 2025
In a world of tariffs and turmoil, marketing’s insight is a superpower

How tariffs are reshaping long-term strategies for brands and buyers

May 27, 2025
Coke pushes Gen Z to ditch digital noise and embrace summer fun

Coke pushes Gen Z to ditch digital noise and embrace summer fun

May 27, 2025

Latest Marketing and Entrepreneurship news and articles from the most trusted sources, follow us to get the latest news and tips directly to your inbox.


Learn more

Sections

  • Artificial Intelligence
  • B2B Marketing
  • B2C Marketing
  • Content Marketing
  • Digital Marketing
  • Email Marketing
  • Entrepreneurship
  • Graphic Design
  • Mobile Marketing
  • Public Relations
  • Sales Conversion
  • SEO
  • Social Media
  • Traffic/Lead Generation
  • Uncategorized
  • Video Marketing
  • Videos
  • Website Development

Newsletter

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

  • Privacy
  • Terms
  • Press Release
  • Advertise
  • Contact

© 2022 ariMarketing - All rights reserved.

No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation

© 2022 ariMarketing - All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.