Moving Forward Small Business (MFSB) has announced a strategic partnership with Semrush, a leading AI-powered marketing platform, to produce “Mastering AI Search for Your Brand,” a free, in-depth 6-part virtual workshop series, kicking off on August 6, 2025, and running through September 10, 2025.
This collaboration is designed to equip businesses of all sizes – from small business owners and entrepreneurs to C-level executives and marketing professionals – with the essential strategies to get ahead as web optimization rapidly evolves with AI search.
With a primary give attention to leveraging the recent Semrush AI Toolkit, this deep-dive series will provide clear steps, templates, and resources to optimize brand visibility, understand user intent, analyze competitors, ensure high-quality content, and construct a strong online presence. Participants will learn to adapt their marketing & business goals & strategies for the evolving AI landscape, balancing traditional web optimization with cutting-edge AI optimization techniques to achieve significant growth and enhanced market position.
“The shift to AI-driven search will not be just a trend; it’s a fundamental change that demands immediate attention and strategic adaptation from every business,” says Jimmy Newson, Founder/CEO of Moving Forward Small Business. “Our partnership with Semrush ensures we’re providing participants with not only expert guidance but in addition direct access to cutting-edge tools and insights to truly master this evolution.”
Registration for the entire series is free, requiring participants to register only for the first available workshop date to gain access to all six comprehensive sessions. VIP Access upgrades can be found for enhanced advantages, including prolonged replay access and exclusive coaching.
Click now to register for “Mastering AI Search for Your Brand,” a free, 6-part virtual workshop series. Or, to claim your 30% discount on the VIP Ticket Upgrade, use code 30offVIP at checkout.
Workshop Series Breakdown:
Workshop 1: Preparing Your Brand for the Age of AI-Driven Search (Brand Performance & The Big Picture)
General Session: 12 pm EST
VIP Session: 1pm EST
Date: August 6, 2025
Level: Beginner | Intermediate
Overview: This workshop focuses on preparing brands for the evolving landscape of AI-driven search, emphasizing the transition from traditional web optimization to AI search. It highlights the importance of content quality, brand visibility, and the urgency of adopting recent strategies. Participants will learn actionable steps for optimizing content and enhancing brand presence in AI search.
Workshop 2: Analyze Brand Visibility with AI Insights (Visibility – Business Landscape)
General Session: 12 pm EST
VIP Session: 1pm EST
Date: August 13, 2025
Overview: This workshop focuses on the importance of brand name visibility in AI search and how businesses can leverage AI insights to improve their market position. It covers strategies for analyzing brand presence, understanding the competitive landscape, and utilizing AI tools for actionable recommendations, specifically highlighting the Semrush AI analytics tool.
Workshop 3: Optimize Content for User Intent in AI Search (Questions – Audience and Content)
General Session: 12 pm EST
VIP Session: 1pm EST
Date: August 20, 2025
Overview: This workshop delves into optimizing content for AI search engines like google and yahoo by understanding user intent and implementing effective web optimization strategies. It covers creating targeted content, leveraging long-tail keywords, balancing web optimization with user experience, and constructing interconnected content networks, with a give attention to how AI tools can enhance these strategies.
Workshop 4: Identify Competitors with AI-Powered Analysis (Perception – Brand and Marketing)
General Session: 12 pm EST
VIP Session: 1pm EST
Date: August 27, 2025
Overview: This workshop focuses on competitive intelligence for AI search optimization, discussing the importance of understanding competitors and the tools available for evaluation, including AI tools for market share and competitor strategies. It emphasizes a comprehensive approach to staying competitive in the evolving landscape of AI search.
Workshop 5: Ensure High-Quality, Authoritative Content for AI Search
General Session: 12 pm EST
VIP Session: 1pm EST
Date: September 3, 2025
Overview: This workshop emphasizes the need for high-quality, authoritative content for AI search readiness. It covers strategies for optimizing content for AI search engines like google and yahoo, analyzing competitor strategies, leveraging multimedia for higher engagement, and utilizing AI tools for content creation, while highlighting best practices for factual accuracy and content freshness.
Workshop 6: Build a Strong Online Presence for AI Search Readiness
General Session: 12 pm EST
VIP Session: 1pm EST
Date: September 10, 2025
Overview: This workshop explores essential strategies for constructing a strong online presence that is prepared for AI search engines like google and yahoo. It emphasizes optimizing visibility across multiple channels, understanding brand sentiment, and leveraging AI tools for performance evaluation, including tracking mentions, engaging in online discussions, and managing reviews.
About Moving Forward Small Business:
Moving Forward Small Business (MFSB) is a community-based membership company providing vital resources to small business owners, entrepreneurs, and startups. It leverages events, expert content, and networking to help them find the right resources for impactful results. MFSB is devoted to supporting businesses with actionable resources, using strategy, technology, and innovation to help them succeed in a changing world. Additionally, MFSB is on a mission to save 1 million SMBs from failure by 2050.
About Semrush:
Semrush is an all-in-one, AI-powered marketing platform that helps businesses enhance online visibility and attract customers. It offers a comprehensive suite of information-driven tools for traffic evaluation, web optimization, content marketing, social media, and promoting.
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