Marketing
Alibaba launches AI agent to speed up online sourcing for merchants
Alibaba International has introduced an AI agent for global trade built on its Accio B2B search...
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Ralph Lauren’s Polo Bear plots art heist in mascot’s first animated film
Ralph Lauren released a trailer for the first animated short film starring its iconic Polo Bear...
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Patrón takes a shot on dance music culture with Boiler Room partnership
Patrón has partnered with global music platform Boiler Room for a series of events and content,...
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Top 6 AI writing tools to help you write smarter, not harder – Marketing Tech News
StudyPro – the tool you’ll want to keep using StudyPro isn’t pretending to be a way...
Read moreWhy the AI era could be the revenge of the English major
“AI is actually the revenge of the English major,” said Teresa Barreira, CMO of digital consultancy...
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IPG partners with Aaru for AI-powered consumer simulations
Interpublic Group announced a strategic partnership with technology company Aaru to integrate the corporate’s artifical intelligence-powered...
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Dick’s Sporting Goods grows bets on sports content with in-house studio
Dick’s Sporting Goods is broadening its content ambitions with the launch of a brand new in-house...
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E.l.f. argues against overpriced cosmetics with legal-themed campaign
E.l.f. Cosmetics today (Aug. 11) launched a campaign, “e.l.f.ino & schmarnes,” starring drag superstar Heidi...
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Moving Forward Small Business and Semrush announce “Mastering AI Search for Your Brand” – a free 6-part virtual workshop series to empower businesses in the AI era – Marketing Tech News
Moving Forward Small Business (MFSB) has announced a strategic partnership with Semrush, a leading AI-powered marketing...
Read moreZero-party data in motion: How top brands turn product discovery into conversions by Edna Chavira
Shoppers won’t wait around. If they will’t find the proper product fast, they’ll bounce—taking potential revenue...
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