ariMarketing News
Wednesday, November 26, 2025
Want Traffic?
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation
No Result
View All Result
ariMarketing News
No Result
View All Result
  • Marketing
  • Social Media
  • SEO
  • Entrepreneurship
  • AI
  • Graphic Design
  • Public Relations
  • Sales Conversion
  • Website Development
  • Traffic/Lead Generation
  • Videos
Home Entrepreneurship

Intro to the Metaverse for Business

October 13, 2022
in Entrepreneurship
104 7
A A
0
21
SHARES
692
VIEWS
Share on FacebookShare on Twitter

Opinions expressed by Entrepreneur contributors are their own.

There are many names for what we describe as “digital” or “virtual worlds” in which you can effectively explore, communicate and collaborate in all types of experiences.

Mark Zuckerberg’s recent Facebook name change to “Meta” was simply the result of entering an already established space, later in the game, under the auspices that they were the pioneers.

Since COVID-19 hit, we’ve seen much-heightened interest on almost all digital platforms: Video conferencing apps, television streaming and social media have all soared in activity.

Much of this new activity was deploying pre-existing infrastructure until worldwide lockdowns ignited the need for global-reaching electronic tools and virtual environments.

Video conferencing was often a second, third or fourth form of communication, however during the pandemic, these utilities became vital. A simple Zoom call or a WhatsApp chat group could technically be considered a “meeting in the metaverse.”

Additionally, with the cosmic rise of NFTs, gaming environments, virtual meeting spaces, remote concerts, audio-only apps, and video platforms, and with investments in virtual real estate and metaverse companies already booming, the market is only now starting to fire up.

Related: 4 Ways to Revolutionize Your Customer Experience in The Metaverse

Defining our terms

“Metaverse” was originally coined in Neal Stephenson’s 1992 science fiction novel Snow Crash, where humans, as programmable avatars, interact with each other and software agents, in a three-dimensional virtual space.

The term simply refers to remote digital environments (usually hosted in the cloud somewhere) with enhanced communication, engagement, and interactive elements such as the ability to walk around virtually, talk to others or collaborate on virtual activities.

Metaverse, as a label, is pretty agnostic to the platform, type of technology, process, or environment it’s being hosted in, and many others have now expanded on that definition, creating their own niche names, such as Marvel’s Spider-man: Into the Spider-verse or Fluf World’s, Futureverse — of which Keanu Reeves in an honorary board advisor — or Decentraland, (one of the most widely known in the Web 3.0 and NFT space).

Related: Lifestyle Metaverse MT Tower Begins Third Seed Round Funding

A plethora of platforms

As such, the metaverse (or whatever each creator calls it) is still very much in the inception stage and being built across the board, with many still under the radar, and with that will come many different forms of virtual reality environments.

Here are some of the wider known metaverses currently available or in a late stage of development: Sandbox, Star Atlas, Cryptovoxels, Somnium Space, Roblox, Arium, The Mirrorverse, and Spatial.

My company recently launched our own metaverse experience so as to premiere our new series on the blockchain industry entitled “NFTme.” We created a custom Red Carpet Premiere Experience where the featured guests, VIPs, industry journalists, and entertainment professionals could meet and catch an early glimpse of the show before it hit screens worldwide. It was a first for the entertainment community.

Prior to the event, I was unsure how it would go, but the entire experience was phenomenal, and our metaverse provided us with an experience that anyone globally could join from their phone, desktop, or VR headset simply by clicking a link. Feel free to dive in and experience the NFTme Metaverse for yourself, which is now open to the public.

It’s only the start of the global experience that will undoubtedly absorb more of our time, as does social media, but in return provide us more accessibility, interaction, and experience for those who can’t make it in person.

Related: 5 Types of Content That Will Draw People to the Metaverse

Read the full article here

Tags: Growth StrategiesInvestmentsMetaverseNews and TrendsTechnology

Subscribe to our mailing list to receives daily updates!

We won't spam you

Previous Post

4 Ways To Stand Out By Uncovering Your Uniqueness

Next Post

Why strategy matters

Related Posts

How Urban Outfitters connects with Gen Z through brand collaborations
Entrepreneurship

How Urban Outfitters connects with Gen Z through brand collaborations

November 26, 2025
Inside Vaseline’s social-first, innovation-led marketing playbook
Entrepreneurship

Inside Vaseline’s social-first, innovation-led marketing playbook

November 25, 2025
How Danone optimizes creator-driven ads as investment surges
Entrepreneurship

How Danone optimizes creator-driven ads as investment surges

November 20, 2025
How Unilever is pushing sports marketing beyond broadcast convention
Entrepreneurship

How Unilever is pushing sports marketing beyond broadcast convention

November 19, 2025
Why marketers like Unilever, State Farm are headed to NBCU’s BravoCon
Entrepreneurship

Why marketers like Unilever, State Farm are headed to NBCU’s BravoCon

November 13, 2025
Marketers must wrestle with vanishing middle class in 2026: WARC
Entrepreneurship

Marketers must wrestle with vanishing middle class in 2026: WARC

November 12, 2025
Leave Comment

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

Latest Articles

Maybelline taps into microdrama trend with holiday content series

Maybelline taps into microdrama trend with holiday content series

November 26, 2025
Content marketing trends in 2026: Why your brand needs more than blogs and social media posts

Content marketing trends in 2026: Why your brand needs more than blogs and social media posts

November 26, 2025

Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

November 26, 2025
Why AI companies want to turn chat apps into shopping helpers

Why AI companies want to turn chat apps into shopping helpers

November 26, 2025
Billo rolls out powerful creator marketing stack that delivers tangible results – Marketing Tech News

Billo rolls out powerful creator marketing stack that delivers tangible results – Marketing Tech News

November 25, 2025

Latest Marketing and Entrepreneurship news and articles from the most trusted sources, follow us to get the latest news and tips directly to your inbox.


Learn more

Sections

  • Artificial Intelligence
  • B2B Marketing
  • B2C Marketing
  • Content Marketing
  • Digital Marketing
  • Email Marketing
  • Entrepreneurship
  • Graphic Design
  • Mobile Marketing
  • Public Relations
  • Sales Conversion
  • SEO
  • Social Media
  • Traffic/Lead Generation
  • Uncategorized
  • Video Marketing
  • Videos
  • Website Development

Newsletter

Subscribe to our mailing list to receive updates and special offers!

We will NOT span you!

Check your inbox or spam folder to confirm your subscription.

  • Privacy
  • Terms
  • Press Release
  • Advertise
  • Contact

© 2022 ariMarketing - All rights reserved.

No Result
View All Result
  • Home
  • Entrepreneurship
  • Marketing
    • Digital Marketing
    • Mobile Marketing
    • Content Marketing
    • B2B Marketing
    • B2C Marketing
    • Email Marketing
    • Video Marketing
  • Social Media
  • SEO
  • AI
  • Graphic Design
  • PR
  • Videos
  • More
    • Sales Conversion
    • Website Development
    • Traffic/Lead Generation

© 2022 ariMarketing - All rights reserved.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
This website uses cookies. By continuing to use this website you are giving consent to cookies being used. Visit our Privacy and Cookie Policy.