Entrepreneurship

TikTok is expanding its Symphony suite of generative artificial intelligence (AI) products for brands, per news...

Lowe’s has launched what it bills as the primary home improvement creator network in an effort...

Just days after becoming CEO of Unilever in March, Fernando Fernandez made waves by discussing plans...

Old Navy this week launched a campaign, “Old Navy, New Moves,” in support of its activewear...

Sprite is in search of to attach with consumers throughout the hottest moments this summer using...

Winning over young generations is vital for marketers in the chase for relevance and as those...

E.l.f. Beauty is leveraging the viral success of Oliver Widger and teaming up with the social...

YouTube is deepening its partnership with the NFL and integrating with parent Google’s Gemini artificial intelligence...

Unilever-owned food brand Knorr is embracing dupe culture with a social-first ad campaign and partnership with...

When women’s 3-on-3 basketball league Unrivaled was founded in 2023, it promised a compelling value proposition...